Episode 2: The Entrepreneurial Journey of a Practitioner
Dr. Brandon David Credeur and Dr. Heather Stone DC are two of the most successful Functional Medicine practitioners and entrepreneurs in history. Their passion, entrepreneurial acumen, and good ole fashion southern work ethic allowed them to build one the largest, if not the largest, single office cash practice in the history of Functional Medicine.
More importantly, their business success allowed them to be able to help tens of thousands of chronically ill patients return to health and escape a broken and destructive healthcare system. The Credeurs are steadfast proponents of functional medicine and getting to the root cause of disease. They are fierce advocates for this model of healthcare in their day-to-day actions and efforts, and they have been healthcare warriors at the regulatory, legislative and legal levels.
Through their coaching, consulting, and mentorship their expertise and wisdom has also been used to train hundreds of FM providers in what they call The FM Success Formula. Drs. Brandon and Heather believe that Functional Medicine should be Fun, Successful, and most of all Impactful.
There are many things that even the most clinically skilled practitioners will not know when they decide to start a practice. So, it is critical to learn from the successes and failures of doctors who have already traveled the same path. In the latest episode of the FM Shift, Drs. Brandon and Heather walk us through their journey to create an immensely successful functional medicine practice.
What you’ll learn about in this episode:
- Dr. Brandon David Credeur and Dr.Heather Stone DC’s journey into functional medicine
- Why you should stop waiting to achieve clinical excellence and start your practice
- How to overcome the initial entrepreneurial struggles of practice ownership
- The processes that helped Dr. Brandon David Credeur and Dr. Heather Stone DC thrive in sales and marketing
- The common pitfalls and failures you may encounter in starting your practice, and how to overcome them
- Why getting out-of-balance in one area of your practice can actually help you move forward
- How to build the structure, mission, and values of your practice